Day 10 of 100: What I Don’t Hear (About Books)

Well, it’s been ten days since I forced myself to go dark on social media and this is the first day I’m noticing a huge difference. Huge.

It’s quieter. In my head. A lot quieter. Already, I feel like I’m disconnected because now I have to rely on news and updates by either a) going to a website I already trust or b) getting news from an outside source via e-mail. When I go to a website, I don’t have to guess. I am spending more time browsing, poking around, seeing what is what. However, there is a significant lack of variety, as Twitter and Facebook allows me to discover things more often.

When I wanted something fun, I defaulted to icanhazcheesburger. When I wanted something cool, I headed over to Boing Boing. When I needed to feed my head with industry news, I went to a handful of sites I knew or read a e-newsletter I signed up for. When I had to ask someone a question, I shot them an e-mail. Even then, I don’t feel compelled to check my e-mail as often, which might be a direct result of not being on information channels that throw constant information at me. Is it a brains thing? Not sure, but I suspect it may be.

On a typical day, with Twitter open, I’ll see news about three, maybe four book releases. Yes, that is per day, every day. I couldn’t tell you what those book titles were or who published them, just who Tweeted about them. In the past ten days? I’ve heard about zero. Zip. Nada. Nilch. Instead, I discovered the works of LaShawn Wanak and John Jackson Miller through a convention. Oddly enough, I’ve spent more time with people in the past ten days than I have in the previous month.

Not hearing about book releases and author news really struck me because it’s something relevant to me and happens way too often for me not to notice. This caused a series of revelations and questions to pop off in my head. To understand where I’m coming from, take a look at the picture of book covers below. How many of these did you recognize? Of the ones you remembered, did you know I wrote for these titles? Do you know the publisher? Don’t worry, I’m not going to be upset if you didn’t remember all–or any–of them. It’s what I expected your answer to be.

A Few Recently Published Books

My questions range from the frustrating to the mundane. So what happens when someone isn’t on Twitter to hear about The Zombie Feed, Volume 1? How do they find my story unless I blog about it? What happens when I miss them on Twitter and Facebook? What happens when they don’t have any idea who I am? Does this mean older releases, like Pie in Buried Tales of Pinebox, Texas, are new again? New to new people who are new to me? How do I find said new people? What about old people that have been following my work since the beginning? What are they looking for?

I have to tell you, I knew I was cutting down on the noise, but I didn’t know just how close to home this would hit. Not hearing a single word about any book release tells me that Twitter and Facebook are only valuable to people on Twitter and Facebook. Even then, Twitter and Facebook are important through the people who are connected to me and reading my updates at that particular time.

Additionally, the fact that I haven’t retained said news about other people’s books is a cause for great concern on my part. This has split my mind in two. First? I’m damn happy I’m blogging more on my own site because this is content I can link to at a future date. This is also content that is easier to find than a Tweet or an update. Second? The value of Twitter and Facebook is misleading as hell. What good is one voice? I’m guessing not a whole heck of a lot. How many voices would it take to spread the word? Not just on Twitter or Facebook, but online period? And, at what point, will consistent followers like myself get annoyed with regular updates about the same title? But–and here comes the clincher–how much promotion do I really need to be doing?

What I am beginning to suspect, and again this chills me to the bone, is that the success of a book has nothing to do with how much an author or publisher promotes it. What matters then, is whether or not the book touches the reader in such a way they talk about it. With the lack of book covers on the backs of e-reader devices, how much harder will an author–not a marketer–have to work to ensure their readers will spread the word? In other words, how powerful must the story be that someone goes… “Oh yeah, that was awesome. Not only that, I’m going to tell all my friends.”

This is the part where I scratch my chin and raise my eyebrow. This is also the part where I’m thinking about writing a story and releasing it during this 100 days just to see what would happen.

Hrmm…much to ponder on this front. I wonder what story people would want to read…

On the Voynich Manuscript and Other Ancient Texts

When you write in the realm of horror, dark fantasy and science fiction, you’re often required to read and research different topics for reference. Like many other authors, I’ve poured through copies of ancient texts to get behind the myths and legends, to view them with a critical eye.

Working on Argentum, for example, required a deep dive into researching Alchemy. That field is interesting because there’s a lot of symbolism and allegory there. Formulas were coded into paintings, and there was often a dual-edged meaning embedded in the rituals. Alchemy wasn’t just about transforming one physical medium into another, it was about transforming the self. In many paintings, some of which you can see in this awesome art book from Taschen entitled Alchemy and Mysticism, there are parallels between the birth-death-resurrection cycle prevalent in Christianity and other religions. Indeed, this book correlates a premise using art. Really fine work, here.

As interesting as that may be, it’s important to understand these works in context. What was happening during those time periods? Why would these ancient texts need to be secret? Well, if you think about it, organized religion back then in many parts of the world isn’t like it is now. You could be killed or thrown in prison for your beliefs. Although Alchemy was practiced as a scientific art for hundreds of years, for many it also required varying amounts of secrecy. Remember, the history of Christianity is a turbulent one that affected every corner of social, scientific, religious and political development in certain parts of the world for many, many years. The references to Christianity in the Art and its formulas weren’t always obvious; there were often many artistic and visual references to other things that acted as symbols for the process.

In other words: these texts are important for more than the words written on their pages. I feel they can’t be read with stars in your eyes, though that is what some people tend to do. It’s always been that way, though. The words “ancient” and “magical” have always inspired people, for a promise of power. Just recently, there was a book called The Secret which sold millions of copies worldwide. What was this tome about? The Law of Attraction. Nothing new to see here. Brilliant marketing, though.

Voynich Manuscript

When I was reading up on other texts, I stumbled across the Voynich Manuscript a couple of years ago. Immediately, when I hear about some mysterious and ancient text it raises an alarm for me. I’m pretty grounded, even though I went through a short phase in my late teens where I wasn’t. Reading further, I understand that there’s a lot of theories about this unusual manuscript from the mid-to-late 1400s which many believe originate from Central Europe.

First, it hasn’t been deciphered yet and there are strange illustrations in it. Just as one example of my thought process, there’s discussion about why plumbing (e.g. pipes and whatnot) was used to depict the biology. Some Alchemists used to boil their bodies in hot water and scrub all the hair off to purify themselves. Bathing as a ritual was an important one for many years; people didn’t take daily showers and baths back then like they do today. Bathing is also relevant to a baptism, too. So, the paintings may not be direct representations, but allegorical illustrations drawn to represent something else.

Now, after having looked at the illustrations and having read the theories, I have a few of my own. Let me be very clear on this: my thoughts are purely speculative since I haven’t put the time in nor have I poured over every word. Seeing a book like this makes me wonder not what the book is saying, but why someone would write it in the first place. Since it isn’t a modern hoax, there’s a theory that it was created for the Holy Roman Emperor at the time, who enjoyed rare and unusual books. If this were true, e.g. created for someone’s enjoyment, what would the creator of the book get out of it? Crafting something like this is a time-consuming process, so there would have to be some larger gain behind this or other story.

Instead, I feel this book might have been coded so no one would understand it, perhaps not even the person (or persons) who wrote it. In other words, there is no cipher because it was never written with one in mind. I don’t believe this manuscript is gibberish, either. It could simply have been written to document rituals in order to solidify their meaning in the writer’s mind. What the Voynich Manuscript could be, then, are the ashes of a life-long pursuit of rituals that cannot be replicated by anyone else.

Take, for example, the strong repetition of words. If I wanted to perform a secret ritual (or a series of them) for a life-long goal, routine would be crucial to me to ensure success. (Just reviewing the illustrations by themselves, you can see that the creator(s) of the Voynich Manuscript have some scientific leanings.) But what if I got stuck (e.g. couldn’t come up with a code or cipher purported to be rampant in Alchemical and other mystical texts)? For the sake of sticking to routine, which is crucial to those who have performed Alchemy and other arts like it, then I’d use the same word over and over because I needed to write something there. Here, the words may not be important as the writing itself, unless the repeated word is an anagram or cryptogram. In that case, the author might feel the word was a magical one, and should be repeated like a chant to imbue power into his concentration or ritual. (Abracadabra is just one of many examples of purported “power” words best used in repetition.) Perhaps the author read his words out loud as he was writing them down. For an Alchemist, that act would add another layer of symbolism and ritual to it.

My next step would be to research the time period and location before closely analyzing the manuscript, to see if I could narrow down the culture and atmosphere to help bring relevance to the text. What were the religious attitudes of the 1440s and beyond? What political influences were occurring at the time? What was the lifestyle like? Education? Literacy? Etc.

Sure, these are just my thoughts. And yes, there’s no way I could be certain I’m right. But here, I’m not trying to be accurate beyond a shadow of a doubt. Here, I’ve explored a mystery to show you how my author’s mind works. After all, researching or theorizing about the Voynich Manuscript is not all that dissimilar to thinking about how a character might have written that book, and for what reason, all those centuries ago.

[My Guest Post] Are You Owning, Renting or Leasing Your Writing?

This month at the How To Write Shop I was inspired to talk about content ownership. As in: your content ownership.

Although the internet is filled with tools to publish and produce stories, blog posts, images, etc. not every tool is creator-friendly. In this case, I’m not talking about copyright. Instead, I’m talking about something much, much more frightening. Many places that you post your words online–including Facebook–spell out the fact that you do not own your own content. What’s worse, in some cases you rescind your rights even after you delete your content.

Why does this matter? Writers, artists, photographers, illustrators, musicians, etc. make a living not only by the creation of original content, but by its distribution. For people like us, our words are valuable because it’s what we get paid to do. In other words–your content is your greatest treasure. –SOURCE: Do You Own, Rent or Lease Your Content?

In the article, I also offer five tips on how you can ensure that your content is exactly where you want it to be. To read them, visit Do You Own, Rent or Lease Your Content? at the How to Write Shop.

Announcing My New Column at How to Write Shop

howtowriteshop.comThis month I started writing a new series of articles for a website called the How To Write Shop. This new website launched a few months ago and is designed to help aspiring writers learn how to write.

In addition to the strong emphasis on fiction from professional authors like Lori Devoti and Alex Bledsoe, I will be popping in on a monthly basis to help provide advice related to areas in non-fiction and marketing. This month, I ask a pointed question to kick things off. Why Are You Writing and Publishing Online?

Most people and businesses have no idea why they’re online; they know that it’s important, but they don’t have that other piece to the puzzle so they often wing it. Questions to ask yourself might be: Are you informing or entertaining? Are you giving people the chance to act? Trying to attract more readers? If so, why? Build awareness? Do you want to rank for keywords using search engine optimization (SEO)? To sell books? What? — SOURCE: Why Are You Writing and Publishing Online?

This article clearly outlines my take on writing for the web. The short version? Have a plan! For more information, be sure to check out my article this month or take a peek at some of the other articles on the site. Until next time, write thee well!

My Guest Post: Grammar in Your Alien Language

For November, I got the chance to dig into my How to Create an Alien Language series again over at the Apex Book Company blog. This month, I talked about developing the grammar for your alien language and offered a suggestion for a simple exercise.

Take a look:

To streamline the rules for your alien language’s grammar, I recommend using your names as an anchor. From there, figure out what you don’t want to use. For example, does your alien language have prepositions? Articles like “a,” “an,” or “the?” What about adverbs? Without any modifiers, your grammatical structure can be easier to write because you’re taking out some of the elements that can make grammar pretty complicated. By doing so, you’ll also minimize the need for punctuation or contractions. The minute you throw a comma into the mix, for example, you’ll probably wonder what the rules for comma usage are. Again, here the trick is to limit yourself to what you will and won’t do rather than what you could do. For right now, you’ll be better off focusing on the fundamentals of your grammar rules rather than getting distracted by dangling participles or prepositional phrases. — SOURCE: How to Create an Alien Language: Grammar Fundamentals

Based on the success of this series, I’ll probably write a few more articles about grammar before I wind things down. There are so many different directions to go in that I know I’m not quite done yet. To read the rest of the article, be sure to hop on over to Apex Book Company and check out ,em>How to Create an Alien Language: Grammar Fundamentals.

I’d also like to take a moment to mention that Jason Sizemore, Apex Book Company’s editor-in-chief, is looking for a blog editor and a slush wrangler. Both are volunteer positions at the present moment, but Jason is a savvy guy who knows exactly what he needs. If you’re looking to get your foot-in-the-door with a growing small press publisher, this is the way to do it.

Cheers!

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