Web analytics is a lot of fun for me. I really enjoy digging in and helping people either set up the programs or digging in and finding answers to basic questions. Some systems are easier to understand than others; Omniture is by far the most complex I’ve ever worked on. Google Analytics, although it’s changed […]
Tag: web analytics
Social Media for Beginners: 15 Tips to Consider
Before the words “social media” became a buzzword, many writers like myself were engaging in adding content via places like message boards, forums and LiveJournal. Often, the phrase has become synonymous with the major social media sites like Twitter, Facebook, MySpace and GoodReads, where users generate their own content to interact with one another. When […]
Web Analytics Stats: Fact or Fiction?
2008 has been the year of web analytics. In the world of “Web 2.0,” we’ve read a literal flood of stats, analytics and reports. Articles written about everything from statistics in social media to website traffic and usage projections for 2009 and beyond. Stats, numbers and more stats everywhere. What do they mean? Should we […]
How I Use Google Analytics for my Blog
Over the course of this blog I’ve talked about Google Webmaster Central for bloggers, Why I Heart Feedburner and Google’s Blogger: Pros and Cons for Freelance Writers. Today I’m going to talk to you in very general terms about how I use the free web analytics tool called “Google Analytics” on my blog. Before I […]